This shampoo is ideal for dry and curly hair. Recharge your curls with our bulk option. Great lather, even after the first wash! Our R&D team has worked hard to create a product that meets the expectations and values of our Pure community. Cucumber and cantaloupe, 100% natural flavor. Flavor ingredients reinforce the attributes of our hair care products: moisturize, strengthen, and nourish. Pure offers an innovative, eco-responsible hair care range for healthy, radiant hair, without compromise. Made from natures active ingredients.